Storytelling for Founders

Updated: Jan 29


I recently presented "Storytelling for Founders" at Life Changing Labs Summer Incubator in Ithaca, NY. During the workshop, participants outlined and practice delivering their origin story using the following framework:


  1. Beginning: Touch on what life was like before you became a founder.

  2. Middle: Share the moment you realized you had to make a change.

  3. Middle: Tell us when and how you took action.

  4. End: Share what you have learned.

These founders will use their stories later this summer when pitching their businesses to mentors and investors.

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